Btm, Business Tourism Management of Lecce

It concluded at this time the second edition of BTM Business Tourism Management, the two days of meetings, conferences and round tables that had as its intention to open the channels of communication between local companies, scholars and foreign buyers. In the central headquarters of the Theatinerkirche in Lecce, the main artery of the Old Town, the former convent became for two days (20 and 21 February 2016) within the real debate on the phenomenon of tourism Salento opening, educating and presenting the many participants new prospects for the sector.
The BTM then presents the phenomena of the new giants of the hotel industry more and more likely to consider the center of tourism customers. The BTM turns his attention to the modern concept of the resort increasingly open to local and global traditions to allow guests always new challenges: food but also relational with different cultures and traditions by the newspaper.
The BTM also presents the new air routes is the low-cost airlines, which the historical companies.
BTM also means learning how modern virtual spaces facilitate the matching of supply and demand for holiday homes, bed & breakfast and farm holidays.
In BTM in Lecce’s time for an inevitable controversy and debate on infrastructure able to allow the move: on the one hand is evidence that some road transport lines enable the service exclusively in periods of increased tourism, dall ‘ more courageous side of local promotional associations have landscapes of extraordinary uniqueness where such a service can not and should not be accommodated.
Be among the exhibitors a drone ENAC certificate, star of several film productions that gives us the luxury of new prospects and reaffirms the extraordinary heritage of the area.
Timely moderator of the days that finally reminds us that 35% of the Italian population, do not use the Internet for their holidays, or Internet in everyday life.
If therefore in BTM learn with pleasure the propensities to new ways to vacation, and that above all the “sons of the city” are no longer children of the television as they did until a few years ago, but the interactive technology and personalized, the holiday, the our vacation can still be one trivially de-structured and free space.
The image to the poetic boundaries of the many surfers from all over the world that live in the winter beaches of Salento are the emblem and summarized.
19 hours, 21 February 2016. The BTM- Business Tourism Management of Lecce has a musical closure. A beautiful inner courtyard of the former convent of the Teatini turns at night and more playful conviviality. The baroque simplicity of this illuminated location, presents and reiterates the splendor of local stone, the many exhibitors, speakers from all over Italy, to potential Italian and foreign buyers present, visitors who have trod the corridors of two days BTM.

BTM Business Tourism Management of Lecce – 20-21 February 2016